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Vision and Market Clarity: Rich Bastards Blueprint Week 1
Uncover your passion-driven idea with market potential through personalised sessions and market research.
Align Passions with Market Needs
Imagine turning your deepest passions into a thriving business that solves real-world problems.
In this transformative step, you’ll dive into a personalized 1:1 coaching session to uncover your unique “why” and align it with profitable market opportunities.
Using frameworks like Simon Sinek’s “Start with Why,” you’ll explore your personal drivers and connect them to global market gaps, ensuring your idea resonates with customers.
With insights from your coach’s UK-China-International expertise, you’ll learn how to spot high-potential niches, setting the stage for a business that’s both meaningful and lucrative.
This step isn’t just about dreaming—it’s about strategic alignment.
You’ll brainstorm passion-driven ideas and evaluate their market fit using tools like Startup Grind.
By answering questions like “What problem are you solving?”, you’ll craft a vision that’s emotionally compelling and commercially viable.
This clarity feeds directly into your Week 1 Product Vision One-Pager deliverable, giving you a pitch-ready foundation to share with investors or partners.
Whether targeting markets in Asia, USA or Europe, you’ll walk away confident that your idea has global potential.
Blueprint Step 1
Deep Dive Resources
Align Passions with Market Needs
Use these URL's and Youtube resources to understand your idea and research the market need.
Simon Sinek - Start with Why (simonsinek.com): TED Talk and book on finding your passion-driven purpose.
Startup Grind - Idea Validation (startupgrind.com): Resources for testing passion-market fit.
Entrepreneur.com - Passion to Profit (entrepreneur.com): Guides on turning passions into viable businesses.
Inc. - Idea Generation (inc.com): Tips for brainstorming passion-aligned ideas.
SCORE - Business Idea Resources: (score.org) Templates for evaluating business ideas.
Forbes - Market Alignment: (forbes.com) Articles on aligning personal goals with market needs.
Simon Sinek
The Golden Circle Concept: Great leaders and organizations, such as Apple, Martin Luther King, and the Wright brothers, think, act, and communicate from the "inside out." This approach begins with "why," followed by "how," and finally "what," which is the opposite of what others do.
People Buy "Why," Not "What": People are not buying products or services; they're buying into the purpose or belief behind them. Companies that communicate their "why" inspire loyalty and a sense of belonging.
The Law of Diffusion of Innovation: To achieve significant market success, businesses need to reach the early adopters (15-18% of the market). These individuals make decisions based on their feelings and beliefs, not just the product's features.
Start with why
Jim Scheinman
Vision and Founding Team are Key: Maven looks for a "vision worth fighting for," an idea that addresses a significant market opportunity, and a strong founding team when investing in seed rounds. The success of Cruise, a self-driving car company, exemplifies this.
Self-Driving Cars as a Transformative Technology: The speaker emphasizes the transformative potential of self-driving car technology, predicting it will change various aspects of life, including transportation and car ownership, it's already here and will expand rapidly in the future.
Product-Market Fit and Seed Round Considerations: Product-market fit is often crucial for securing a seed round. The speaker advises aspiring founders to build a product, demonstrate market fit, and then seek funding, thus retaining more equity.
From Idea to $1B Exit
Youtube Resources
Homework - Take Action
Task: Describe your product or service idea in detail, including what it does, who it’s for, and the problem it solves.
Why: Defines the core of your Product Vision One-Pager, aligning your vision.
Example: “SmartHome IoT device for homeowners, 25–45, in Asia/Europe/USA, controlling lights via app to save energy, solving high utility costs.”
Format: "Share" Google Word Doc, 1–2 paragraphs.
Email to Share: pauljolley@blightyagency.com
Time To Complete: ~30 min
Product Idea Brainstorm (300–500 words)
Complete: Task 1
Week 1 Tasks 1:
Kickstart Your Rich Bastard Empire!
Ready to dominate Week 1 of the Rich Bastards Blueprint to Breakthrough?
These 6 tasks are your launchpad to craft a killer Rich Bastards Product Vision One-Pager—a 1-page PDF that aligns stakeholders, sharpens your pitch, and fuels your product roadmap.
Completing these tasks alongside the 40 questions preps you for your free 1:1 FaceTime discovery call with Paul Jolley, where you’ll tap into 20+ years of global UK-China- International expertise.
Each assignment builds critical insights for your venture, setting the stage for your investor-ready Business Plan (Week 12).
Submit all tasks in one Google Doc and share to pauljolley@blightyagency.com to unlock your deliverable and crush your call!
These assignments clarify your product idea, target market, and unique edge, ensuring your Product Vision One-Pager is pitch-ready and your strategy is rock-solid.
They’re your first step to building an empire, whether you’re an Idea Igniter dreaming big or an OEM Trailblazer scaling globally.
Paul will review your work in your free discovery call, tailoring advice to skyrocket your success.
Why Do This?
Perform Market Research
Ideas are only as strong as the demand behind them.
In this task, you’ll master market research to validate your business concept using cutting-edge tools like Google Trends and Product Hunt.
You’ll analyze trends, customer behaviors, and competitor landscapes to confirm your idea’s viability and identify untapped opportunities.
This isn’t guesswork—you’ll uncover data-driven insights to ensure your product meets real market needs, setting you up for success in crowded tech or manufacturing sectors.
Through hands-on exercises (task 2), you’ll research two ideas, pinpointing three key trends and competitor strengths.
Resources like SEMRush and Statista guide you to actionable data, while your coach’s global perspective helps you interpret cross-border trends.
These findings shape your Week 1 deliverable and inform your final business strategy’s market analysis section.
By the end, you’ll have a clear picture of your market, empowering you to make informed decisions and avoid costly missteps.
Blueprint Step 2
Deep Dive Resources
Perform Market Research
Use these URL's and Youtube resources to understand your idea and research the market need.
Google Trends (trends.google.com): Free tool to analyze market trends and consumer interests.
Product Hunt (producthunt.com): Community platform for validating ideas and spotting trends.
SEMRush - Market Research (semrush.com): Tools and blogs for competitor and keyword analysis.
Statista (statista.com): Industry data and market insights for research.
TrendHunter (trendhunter.com): Reports on emerging consumer trends.
Shopify - Market Research Guide (shopify.com): Step-by-step guide for e-commerce market research.
Jeremy Gutsche of Trend Hunter
Finding Lasting Business Ideas: The core concept is to identify a cluster of related ideas, rather than focusing on a single trend or mega-trend, to find a sustainable business opportunity.
Trend Hunter's Method: The website looks for patterns of 6-10 related ideas that appear new. Analyzing how people interact with these ideas helps determine what the crowd finds interesting and what may have lasting power.
Adapting in Times of Chaos: Periods of chaos create numerous opportunities for entrepreneurs, as consumer needs and interests change, thus leveling the playing field for new and existing businesses.
Avoiding Market Saturation: To avoid oversaturation, entrepreneurs should assess the competition and seek a niche market, focusing on being irresistible to a specific group to ensure reach and monetization.
Iterating and Differentiating: A product or service can be differentiated by changing dimensions, like the design or method of sale. Using patterns such as convergence, divergence, or reduction to innovate.
How to Find Trending Products
Google Search Central
Introduction to Google Trends This series introduces Google Trends as a tool to understand global interests, track trends, and analyze online search data. It aims to help users navigate the vast online search landscape.
Objectives of the Tutorial Series The tutorial series, hosted by Daniel Waisberg, Omri Weisman, and Hadas Jacobi, will demonstrate how to leverage Google Trends for business strategy, content improvement, and online strategy development.
Call to Action Viewers are encouraged to subscribe to the Google Search Central YouTube channel to receive notifications for new videos in the series.
10 Google Trends Tutorials
Youtube Resources
Homework - Take Action
Task: Outline a plan to interview 3–5 potential customers (e.g., who they are, 5 questions to ask).
Why: Validates your target market, ensuring your product fits real needs.
Example: “Interview 3 homeowners, 30–40, via Zoom. Questions: What’s your biggest home tech pain? How much do you spend on utilities?”
Format: "Share" Google Word Doc, Bullet points or table.
Email to Share: pauljolley@blightyagency.com
Time To Complete: ~30 min
Customer Interview Plan (1 page)
Complete: Task 2
Week 1 Tasks 2:
Kickstart Your Rich Bastard Empire!
Ready to dominate Week 1 of the Rich Bastards Blueprint to Breakthrough?
These 6 tasks are your launchpad to craft a killer Rich Bastards Product Vision One-Pager—a 1-page PDF that aligns stakeholders, sharpens your pitch, and fuels your product roadmap.
Completing these tasks alongside the 40 questions preps you for your free 1:1 FaceTime discovery call with Paul Jolley, where you’ll tap into 20+ years of global UK-China- International expertise.
Each assignment builds critical insights for your venture, setting the stage for your investor-ready Business Plan (Week 12).
Submit all tasks in one Google Doc and share to pauljolley@blightyagency.com to unlock your deliverable and crush your call!
These assignments clarify your product idea, target market, and unique edge, ensuring your Product Vision One-Pager is pitch-ready and your strategy is rock-solid.
They’re your first step to building an empire, whether you’re an Idea Igniter dreaming big or an OEM Trailblazer scaling globally.
Paul will review your work in your free discovery call, tailoring advice to skyrocket your success.
Why Do This?
Homework - Take Action
Task: Research and summarize 1–2 market trends driving demand for your product.
Why: Informs your one-pager’s market context, proving demand.
Example: “IoT market grows 20% yearly, driven by Asia’s smart home demand (Statista, 2025). Dubai’s green tech push favors energy-saving devices.”
Format: "Share" Google Word Doc, 1–2 paragraphs.
Email to Share: pauljolley@blightyagency.com
Time To Complete: ~30 min
Market Trend Summary (200–300 words)
Complete: Task 3
Week 1 Tasks 3:
Kickstart Your Rich Bastard Empire!
Ready to dominate Week 1 of the Rich Bastards Blueprint to Breakthrough?
These 6 tasks are your launchpad to craft a killer Rich Bastards Product Vision One-Pager—a 1-page PDF that aligns stakeholders, sharpens your pitch, and fuels your product roadmap.
Completing these tasks alongside the 40 questions preps you for your free 1:1 FaceTime discovery call with Paul Jolley, where you’ll tap into 20+ years of global UK-China- International expertise.
Each assignment builds critical insights for your venture, setting the stage for your investor-ready Business Plan (Week 12).
Submit all tasks in one Google Doc and share to pauljolley@blightyagency.com to unlock your deliverable and crush your call!
These assignments clarify your product idea, target market, and unique edge, ensuring your Product Vision One-Pager is pitch-ready and your strategy is rock-solid.
They’re your first step to building an empire, whether you’re an Idea Igniter dreaming big or an OEM Trailblazer scaling globally.
Paul will review your work in your free discovery call, tailoring advice to skyrocket your success.
Why Do This?
Develop a Lean Canvas for MVP
Simplify your path to launch with a one-page business plan that captures your vision.
In this step, you’ll create a Lean Canvas (resource: Leanstack) to outline your Minimum Viable Product (MVP), focusing on problem, solution, customer segments, and revenue streams.
This lean approach, inspired by the Lean Startup methodology, helps you prioritize what matters most, saving time and resources.
You’ll learn how to distill complex ideas into a clear, actionable roadmap, perfect for tech or manufacturing ventures.
Your task 4 involves drafting a Lean Canvas, guided by tools like Canvanizer and Smartsheet.
By answering questions like “What’s your unique value proposition?”, you’ll refine your MVP to align with market needs.
This canvas feeds into your Week 1 Product Vision One-Pager and the final strategy’s product roadmap, ensuring a solid foundation.
With your coach’s insights on global markets, you’ll craft a plan that’s ready to scale, whether launching locally or internationally.
Blueprint Step 3
Deep Dive Resources
Develop a Lean Canvas
Use these URL's and Youtube resources to understand your idea and research the market need.
Leanstack - Lean Canvas (leanstack.com): Templates and tutorials for creating a Lean Canvas.
Entrepreneur.com - MVP Planning (entrepreneur.com): Articles on building Minimum Viable Products.
Smartsheet - Business Plan Templates (smartsheet.com): Free Lean Canvas and business plan templates.
Canvanizer (canvanizer.com): Free online tool for Lean Canvas creation.
Inc. - Lean Startup (inc.com): Resources on lean startup methodologies.
Strategyzer - Business Model Canvas (strategyzer.com): Guides for business model planning.
Railsware Product Studio
Overview of Lean Canvas and Its Purpose: The Lean Canvas is a one-page document used by startups to analyze their business model, focusing on customer problems and solutions to mitigate risks associated with product inception. It differs from the Business Model Canvas by prioritizing a problem-solution approach and emphasizing customer focus, replacing key components with problem, solution, key metrics, and unfair advantage.
Applying Lean Canvas: The Uber Example: The video explains how to use Lean Canvas using Uber as an example, starting with defining the target customer (passengers and drivers), identifying their problems (expensive taxi services, lack of income opportunities), and existing alternatives (public transport, taxi services, other jobs). The process involves outlining solutions, unique value propositions (e.g., Uber's speed, low price, and service package), communication channels, key metrics (users, rides, revenue), cost structure, and unfair advantage.
Iterative Nature and Key Takeaways: The Lean Canvas is not static and should be updated based on customer feedback, especially in the startup phase. The core elements include the customer segment, the problem, existing alternatives, unique value proposition, solutions, channels, key metrics, cost structure, and unfair advantage.
Lean Canvas Intro
Google Search Central
Introduction to Google Trends This series introduces Google Trends as a tool to understand global interests, track trends, and analyze online search data. It aims to help users navigate the vast online search landscape.
Objectives of the Tutorial Series The tutorial series, hosted by Daniel Waisberg, Omri Weisman, and Hadas Jacobi, will demonstrate how to leverage Google Trends for business strategy, content improvement, and online strategy development.
Call to Action Viewers are encouraged to subscribe to the Google Search Central YouTube channel to receive notifications for new videos in the series.
10 Google Trends Tutorials
Youtube Resources
Homework - Take Action
Task: Identify 2–3 competitors and list 1 strength and 1 weakness for each.
Why: Sharpens your unique selling proposition for the one-pager’s pitch.
Example: “Xiaomi: Strength: Strong brand; Weakness: Limited premium IoT. Philips: Strength: Quality; Weakness: High price.”
Format: "Share" Google Word Doc,Table or bullet points
Email to Share: pauljolley@blightyagency.com
Time To Complete: ~30 min
Competitor Snapshot (1 page)
Complete: Task 4
Week 1 Tasks 4:
Kickstart Your Rich Bastard Empire!
Ready to dominate Week 1 of the Rich Bastards Blueprint to Breakthrough?
These 6 tasks are your launchpad to craft a killer Rich Bastards Product Vision One-Pager—a 1-page PDF that aligns stakeholders, sharpens your pitch, and fuels your product roadmap.
Completing these tasks alongside the 40 questions preps you for your free 1:1 FaceTime discovery call with Paul Jolley, where you’ll tap into 20+ years of global UK-China- International expertise.
Each assignment builds critical insights for your venture, setting the stage for your investor-ready Business Plan (Week 12).
Submit all tasks in one Google Doc and share to pauljolley@blightyagency.com to unlock your deliverable and crush your call!
These assignments clarify your product idea, target market, and unique edge, ensuring your Product Vision One-Pager is pitch-ready and your strategy is rock-solid.
They’re your first step to building an empire, whether you’re an Idea Igniter dreaming big or an OEM Trailblazer scaling globally.
Paul will review your work in your free discovery call, tailoring advice to skyrocket your success.
Why Do This?
Homework - Take Action
Task: Write a clear statement of your product’s unique value and why customers will choose it.
Why: Anchors your Product Vision One-Pager’s messaging.
Example: “Our SmartHome IoT device delivers affordable, app-controlled energy savings for homeowners, outpacing Xiaomi’s generic offerings.”
Format: "Share" Google Word Doc, 1 paragraph.
Email to Share: pauljolley@blightyagency.com
Time To Complete: ~30 min
Value Proposition Statement (100–150 words)
Complete: Task 5
Week 1 Tasks 5:
Kickstart Your Rich Bastard Empire!
Ready to dominate Week 1 of the Rich Bastards Blueprint to Breakthrough?
These 6 tasks are your launchpad to craft a killer Rich Bastards Product Vision One-Pager—a 1-page PDF that aligns stakeholders, sharpens your pitch, and fuels your product roadmap.
Completing these tasks alongside the 40 questions preps you for your free 1:1 FaceTime discovery call with Paul Jolley, where you’ll tap into 20+ years of global UK-China- International expertise.
Each assignment builds critical insights for your venture, setting the stage for your investor-ready Business Plan (Week 12).
Submit all tasks in one Google Doc and share to pauljolley@blightyagency.com to unlock your deliverable and crush your call!
These assignments clarify your product idea, target market, and unique edge, ensuring your Product Vision One-Pager is pitch-ready and your strategy is rock-solid.
They’re your first step to building an empire, whether you’re an Idea Igniter dreaming big or an OEM Trailblazer scaling globally.
Paul will review your work in your free discovery call, tailoring advice to skyrocket your success.
Why Do This?
Define Product Concept
Turn your idea into a market-ready concept with this critical step.
You’ll confirm your product’s viability by defining its core features, target audience (demographics, psychographics), and validated demand through online research (task 6).
Using tools like HubSpot and ProductPlan, you’ll ensure your product solves a real problem and appeals to your ideal customers.
This step locks in a foundation that guides every future decision, from branding to production.
You’ll also craft a 100-word MVP pitch (task 6) and gather customer feedback (task 2) to refine your concept, ensuring it resonates emotionally and commercially.
Resources like SCORE and MindTools provide frameworks to validate demand, while myb coach’s expertise helps you tailor your product for global markets.
This steps outputs feed your Week 1 deliverable and the final strategy, giving you confidence that your product is built on solid ground, ready to attract investors or backers.
Blueprint Step 4
Deep Dive Resources
Define Product Concept
Use these URL's and Youtube resources to understand your idea and research the market need.
Shopify - Product Concept Guide (shopify.com): Tips for defining e-commerce product ideas.
HubSpot - Target Audience Tools (hubspot.com): Resources for identifying customer segments.
ProductPlan - Product Concept (productplan.com): Articles on crafting product concepts.
Entrepreneur.com - Demand Validation (entrepreneur.com): Strategies for testing product demand.
SCORE - Product Viability (score.org): Tools for assessing product feasibility.
MindTools - Decision-Making Frameworks (mindtools.com): Techniques for refining product concepts.
Eric Ries Productivity Game
The Lean Startup Methodology The video discusses the Lean Startup methodology, introduced in Eric Ries' book "The Lean Startup," emphasizing the importance of validating assumptions before investing significant time and resources in product development.
Minimum Viable Product (MVP) and Validation The core concept involves creating a Minimum Viable Product (MVP) to test key assumptions and gather user feedback, as exemplified by Zappos' initial approach. This allows for validating the idea, before the full product launch.
Steps for Idea Validation The video outlines a process including defining a vision, identifying assumptions, creating an MVP (concierge or smokescreen), measuring user behavior, and deciding whether to pivot or persevere based on the data collected.
Validate your business idea: THE LEAN STARTUP
HubSpot
HubSpot Marketing Hub Overview: This platform integrates tools and experiences, uniting teams and centralizing customer data with a Smart CRM as its foundation, recognized by Gartner as a leader in B2B marketing automation platforms.
Ads Tool Functionality: Within HubSpot, the ads tool enables marketers to connect ad accounts (Google, Facebook, LinkedIn), leverage CRM data for audience targeting, and analyze key metrics like impressions, engagement, and cost per contact to optimize ad campaigns.
Email and SMS Marketing: HubSpot's email tool includes features like a drag-and-drop editor, AI integration, and personalization options, alongside an SMS tool that allows businesses to send text messages to opted-in contacts, with insights into performance and testing different messages.
Social Media Management: The HubSpot Social tool allows users to connect social accounts, create and schedule posts, and analyze performance metrics to create effective campaigns and provide insight into key metrics across different networks, and cross-post to various networks.
HubSpot Marketing Hub Tutorial
Youtube Resources
Homework - Take Action
Task: Create a rough sketch or diagram of your product idea (hand-drawn or digital).
Why: Visualizes your concept for the one-pager’s clarity, sparking stakeholder buy-in.
Example: “Sketch of a smart home app interface with light control buttons, labeled for homeowner use.”
Format: "Share" Google Word Doc, Image embedded in Google Doc (scan/photo for hand-drawn).
Email to Share: pauljolley@blightyagency.com
Time To Complete: ~30 min
Vision Sketch (1 page)
Complete: Task 6
Week 1 Tasks 6:
Kickstart Your Rich Bastard Empire!
Ready to dominate Week 1 of the Rich Bastards Blueprint to Breakthrough?
These 6 tasks are your launchpad to craft a killer Rich Bastards Product Vision One-Pager—a 1-page PDF that aligns stakeholders, sharpens your pitch, and fuels your product roadmap.
Completing these tasks alongside the 40 questions preps you for your free 1:1 FaceTime discovery call with Paul Jolley, where you’ll tap into 20+ years of global UK-China- International expertise.
Each assignment builds critical insights for your venture, setting the stage for your investor-ready Business Plan (Week 12).
Submit all tasks in one Google Doc and share to pauljolley@blightyagency.com to unlock your deliverable and crush your call!
These assignments clarify your product idea, target market, and unique edge, ensuring your Product Vision One-Pager is pitch-ready and your strategy is rock-solid.
They’re your first step to building an empire, whether you’re an Idea Igniter dreaming big or an OEM Trailblazer scaling globally.
Paul will review your work in your free discovery call, tailoring advice to skyrocket your success.
Why Do This?
How to Submit Tasks
Combine all 6 assignments into one Google Doc (4–6 pages total).
Name the file: “[Your Name]_Week1_Tasks.doc” (e.g., “PaulJolley_Week1_Tasks.doc”).
Share & Email the Document to: pauljolley@blightyagency.com
Note: Submissions trigger a confirmation email via our automation system.
Blighty Agency will review your work and schedule your 1:1 discovery call.
Comprehensive Questions
Welcome to Week 1
Rich Bastards Blueprint to Breakthrough!
To unlock your Free Product Vision One-Pager—a pitch-ready, 1-page summary to align stakeholders and supercharge your ideation.
Answer all questions for Steps 1, 2, 3, and 4 as thoroughly as you can.
The Product Vision One-Pager defines your product or service and target market, laying the foundation for your final strategy’s product roadmap and market analysis.
Complete the 4 questionnaires, and "Share" your 6 tasks in google docs to pauljolley@blightyagency.com entitled "Week 1 [Name]" to trigger an automated email for our 1:1 coaching session and Free Product Vision One-Pager deliverable.
Let’s build your Rich Bastard empire together, step by step!
40 Strategic Questions for Deliverable Vision One-Pager
Unleash Your Rich Bastard Potential!
Ready to crush Week 1 of the Rich Bastards Blueprint to Breakthrough?
Complete all questions in Steps 1–4, finish your assignments, and prep for your free 1:1 FaceTime discovery call.
Unlock your Rich Bastards Product Vision One-Pager, a 1-page PDF to align stakeholders, sharpen your pitch, and fuel your product roadmap.
Submit now and book your free discovery call via Calendly.
Discuss Week 1 with Paul Jolley, tap into 20+ years of global UK-China-International expertise, and build your empire, step by step!
Dominate Week 1, Rich Bastard!
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Personalised Product Vision 1-Pager
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Next Steps
Tell me what you’re craving next—45-min 1-1 Zoom Call, VISION One-Pager PDF, Rich Bastards Complete Blueprint PDF, Guangdong AI Hub access, or an NDA.
Drop your choice to pauljolley@blightyagency.com.
Smashed Week 1?
Hungry for the full ride? Sign up for the 14-week adventure at www.blightyagency.com/blueprint and snag your weekly passwords.
This is your launchpad—password in hand, you’re one step closer to ruling your market. Stay locked in for updates, and bring your fire to every challenge!
Let’s Build Your Empire!
Empower Your Business
14 Weeks of Power
A 14-week journey covering Vision & Market Clarity, Market Research Mastery, Lean Canvas Blueprint, Product Concept Lockdown, Branding Blitz, Sales Strategy Surge, Financial Foundations, Team Building Triumph, Scaling Secrets, Innovation Ignition, Customer Loyalty Boost, Investor Pitch Perfection, Business Plan Mastery, and Launch Legacy.
Market Research Mastery
Unlock insights to drive informed decisions and strategic growth for your business.
Branding Blitz
Create a compelling brand identity that resonates with your target audience effectively.
Sales Strategy Surge
Develop effective sales strategies to boost revenue and enhance customer engagement.
Launch Success Package
Over 14 weeks, you’ll receive 14 powerful, AI-generated deliverables, personalized in 1:1 coaching sessions to ensure your product and services soars.
Here’s what you get:
In-depth analysis of your target market’s size, trends, and customer needs to sharpen your strategy.
Market Research Report
Your brand’s values, story, and visual style to stand out globally, from Zhongshan to Dubai.
14 Deliverables to Fuel Your Success
A pitch-ready 1-page Google Share doc to align stakeholders and guide ideation, defining your product, service and market.
Brand Identity Guide
Content Marketing Calendar
A 3–6 month plan for blogs, social media, and emails to drive engagement and sales.
Crowdfunding Campaign Plan
Lead generation and relationship-building tactics to secure B2B contracts or retail deals.
Sales & Networking Action Plan
Detailed profiles of your target customers to laser-focus your marketing.
A Kickstarter-ready strategy with story, rewards, and budget to raise capital.
Customer Persona Profiles
Competitive Analysis Brief
Insights into competitors’ strengths and gaps to carve your niche.
Manufacturing Blueprint
Logistics and channel plan for international markets like Alibaba or DHL.
Global Distribution Strategy Brief
3–5 year forecasts for revenue, costs, and cash flow to attract investors.
Production, supplier, and quality control plan, leveraging Guangdong factories.
Financial Projections Model
Investor Pitch Deck Outline
A 10–15 slide framework to secure funding from VCs or angels.
Exit Strategy Roadmap
A 20–30 page document covering strategy, financials, and operations, ready for investors.
Investor-Ready Business Plan
A plan for potential sale or succession to maximize valuation.
Product Vision One-Pager
Blighty Agency:
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